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About Landon

Director of SEO at CARFAX.com

I am an enterprise SEO leader with 13+ years driving product-led, data-driven growth. I lead the SEO program at CARFAX.com, the most visited automotive website in the United States. I manage high-performing teams across technical SEO, analytics, experimentation, market intelligence, product management, and QA. 

Previously, I owned the SEO roadmap for CARFAX Used Car Listings, contributing to multi-year explosive organic growth and helping the marketplace earn J.D. Power’s 2020 awards for “Best in Overall Satisfaction for Automotive Websites” and “Best Mobile Website.” 


We are witnessing an extraordinary era as AI reshapes the search industry. I am deeply interested in understanding these changes to help us navigate this new world of AI Search. 

Let's Connect

I also encourage you to go view my SEO Thought leaders site. It summarizes what SEO thought leaders are talking about on X, gives analysis and insights, and makes it easy to keep up on the latest topics in the industry

SEO Thought Leaders

Welcome

Some leaders and authoritative SEO pros out there claim that Landon is the "Best SEO in the Universe"... I didn't claim it, but somebody did.

The Best SEO in the Universe

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