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About Landon

Director of SEO at CARFAX.com

I am an enterprise SEO leader with 13+ years driving product-led, data-driven growth. I lead the SEO program at CARFAX.com, the most visited automotive website in the United States. I manage high-performing teams across technical SEO, analytics, experimentation, market intelligence, product management, and QA. 

Previously, I owned the SEO roadmap for CARFAX Used Car Listings, contributing to multi-year explosive organic growth and helping the marketplace earn J.D. Power’s 2020 awards for “Best in Overall Satisfaction for Automotive Websites” and “Best Mobile Website.” 


We are witnessing an extraordinary era as AI reshapes the search industry. I am deeply interesting in understanding these changes to help us navigate this new world of AI Search. 

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